Beyond Your Book: The Essential Guide to Building a Platform for New Authors

| January 30, 2014

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Beyond Your Book: The Essential Guide to Building a Platform for New Authors

Your essential guide to begin establishing your name as an author, communicating the value of your work, and developing trusting relationships with your readers.

In today’s fast paced world of print-on-demand, eBooks and self-publishing many, if not most, first-time authors don’t begin thinking about how to get their book into the hands of readers until they are ready to publish.

As tempting as it may be to sidestep the entire notion of building an author platform, the harsh reality is that it is going to be nearly impossible to get a book by a first-time author into the hands of enough readers to make a difference (financially or emotionally) without some kind of reputation and audience base that is going to be ready and willing to buy their work.

So the question is, what can you do NOW if you’re an author with a book and no following or brand? Should you even try to play catch up, and if so where do you begin?

If you want to thrive in today’s rapidly changing marketplace and achieve your goals as an author you must learn to treat your writing as a business. Written for the author with a book but little or no following or brand, Beyond Your Book will show you the way to begin now to establish your name as an author, communicate the value of your work, and develop trusting relationships with your readers.

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