Business Office Skills

The Trust Formula: A Guide Book for Entrepreneurs

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“If you’re gonna move mountains, you must know how to move people.”

The Trust Formula will guide you through the research, stories, and specific strategies to move your leads, customers, and audience into action.

Creating greater influence, impact, sales and persuasion requires building trust. Trust, is at an all-time low in the marketplace today, but represents the key that unlocks your buyer’s brain has not. Dr Dan Sullivan will show you the simple strategies to influence the “decision-making” brain every time.

Learn the effortless approach to building trust and using authentic integrity to influence today’s market. Whether you are working online, in person, speaking on stages, or working in sales, building genuine trust in a short window of time will separate you from the pack.

Dr Sullivan’s simple, scientific approach helps entrepreneurs achieve reproducible results, even those who hate selling. So whether you are an introvert or extrovert, dealing with highly skeptical audiences, or simply trying to get your teenager to make better choices, The Trust Formula will give you the method, model and system to get repeatable results. Magical outcomes built on a foundation of science.

The Digital Sales Rep: Find and Close Your Target Clients Online With The 10 + 10 System

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The Digital Sales Rep is a practical step by step guide to prospecting and closing sales online. If you are in outside sales, inside sales, or managing a team of salespeople, you want to read this book. Selling in today’s world has changed. Sales people need to be part marketer, part social media guru, part digital expert, part copywriter, part graphic designer and of course, part salesperson. This book will show how you can easily be amazing at all of those tactics.

You will learn how to mix digital efforts with traditional outreach to connect to 100+ target clients every single day. The days of pounding the pavement on the road as your only source of business acquisition are long gone. The most successful sales reps utilize the power of digital and social channels to effectively network and gain sales opportunities with clients that would otherwise be impossible to reach. These strategies don’t just open doors, they secure welcome invitations to talk about your products and services.

This book delivers a proven system, actionable guidelines and steps to follow that will result in closed sales. No fluffy sales advice here. The 10 + 10 Sales System works.

Meet Trudi Charest

Trudi Charest is the Co-Founder of Marketing4ecps, a digital marketing agency focused on the eye care industry. Trudi has an extensive history in eye care starting in retail optical as a Corporate Trainer, outside sales for Bausch & Lomb, clinical consulting for Optos before starting her own training and consulting company Total Focus Consulting. She would start consulting as the VP of Training & Marketing for Eye Recommend, a leading Optometry group in Canada which led to her starting her own digital marketing agency in 2015.

Trudi is a Licensed Optician, holds a HR Management Certificate from the U of Calgary, and is a speaker, marketer, author, business consultant, entrepreneur and innovator. She is well known for her fun and engaging keynote and breakout sessions at industry conferences and events.

Answer the Call: Life Lessons From Family Origins Through Invention and Struggle

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I am Jorge V. Gonzalez, a child, a son of Mexican immigrant parents and first generation American. I spent 20 years in the warehouse distribution and logistics industry before becoming disabled. When I became disabled, I had to reinvent myself and transition into the real estate industry. I am currently a real estate agent with Keller Williams Realty helping families create generational wealth. I am also the inventor of a batting machine for baseball and softball that we named The Batting Pro. This book is for people that are looking for guidance exploring ideas to get into real estate by buying, selling or investing. I want to open doors of opportunity for those that are looking to reinvent themselves either in real estate, inventing, or idea launching and conquering their fears.