ADAPT: Scaling Purpose in a Divisive World represents the most up to date, cutting edge thinking on corporate purpose.
ADAPT is both a framework for understanding corporate purpose and a way to achieve more a resilient, adaptable business. Filled with original research, ADAPT reveals insights from 16 contributors providing new thoughts on building and mastering purpose, from Microsoft, the most valuable company in the world, to Nike, arguably the most culturally relevant company in the world. The ADAPT framework will help both the novice and the advanced thinker put in context insights on culture, controversy, ESG, DE&I, Covid-19, and how to catapult purpose in business.
If you are interested in corporate purpose then this is the one book you should read.
Meet Diane Primo
Diane Primo is on a mission to help businesses find their purpose and live it out every day! She is a Fortune 500 C-suite executive and the CEO of Purpose Brand Agency, an award-winning, Chicago-based public relations, branding and digital marketing firm working with companies committed to purpose during the last decade. Her focus on impact marketing stems from the belief that brands must be relevant, purpose-driven and committed to consumers to be successful today. She is the recipient of the Global Hassenfeld Family Humanitarian Award and was a presenter at the G8 UK Deauville Partnership Summit. She is currently co-chairman of the nationally recognized Primo Center, Chicago’s largest center for homeless families, an organization her family founded. Most recently, she co-founded SOAR, an organization that focuses on empowering, connecting and growing the number of women of color in media.
How can you live a happy, balanced life in today’s chaos and gain respect as a leader at home and work?
Becoming a New Wave Leader explains a realistic path to answer this question.
Those of us who learn to live with virtue, strive with character, and thrive for a lifetime become better at life with purpose. We become people and leaders who command respect and collaboration, model moral character, and inspire with vision and meaning. Organizations that hire for these New Wave values spare themselves liabilities, especially financial, while gaining employee and client satisfaction.
This comprehensive guide offers:
Blueprints for leading with character and virtue.
Strategies for becoming a well-rounded and resilient individual.
Wisdom, ancient to contemporary, on living with purpose and leading with family first.
Inspiring stories showing you how to continuously become your best self.
Practical steps you can implement right away from those who have achieved success and found happiness.
In a world moving faster every day, don’t waste time floundering. You can realize well-being, thrive personally, and positively influence your family, organization, and community, helping everyone to flourish. It’s all inside Becoming a New Wave Leader.
Meet James Klopovic
JAMES KLOPOVIC lives New Wave Leadership as the best way to learn and teach it. An Air Force instructor inspired him: Upon Jim’s graduation with honors from aircraft mechanic’s technical school, his instructor told him he’d accomplished the equivalent of three college courses. If he could achieve that, what more could he do? As it turned out—a lot.
After retiring as Major Klopovic from the United States Air Force and earning a Doctor of Public Policy (DPP), James completed 45 years of experience in the public sector, providing leadership at federal, state, and local levels. For 25 of those years, he served as a senior staffer on the North Carolina Governor’s Crime Commission, where his responsibilities encompassed strategic planning, municipal governance, financial development, federal granting, and community and organizational development, implementation, and evaluation.
He has authored or collaborated on numerous publications regarding community policing, community development, and effective/efficient delivery of public services.
