Throughout the pandemic period, podcasts exploded in popularity. So you’re right to think about creating one yourself.
But most of these shows are either pure entertainment or vanity projects. Narrow Podcasting shows you how to run a podcast that actually grows your business. By focusing on not the quantity of listeners, but the quality of the relationships you build.
There’s a lot of nonsense on the internet. But one of the most pervasive myths around podcasts is that you need paid ads, sponsorship, or hundreds of listeners to make them successful. Not only is that not true, but most people’s idea of success is actually just fame. If you’re anything like me, maybe you’d prefer to grow a wildly profitable business without having to “put yourself out there.” In this book, I’ll show you how you can get “in there” with the right people and leave them wanting more.