Ditching Success?

At fifty, entrepreneur and seasoned workaholic Batoul Ajlouni reached the very height of her career, her middle age, and the lowest point of her life.

The endless passion and zeal she once had for work and life have all but disappeared. Confused and anxious about her never-before situation, she is faced with a life-changing decision to make: Does she listen to the business-executive in her head, tough it all out and continue with the successful career she had spent half her life building? Or does she follow the free-spirit inside her heart, sacrifice everything she has ever worked for, and leap into a place of new hopes and dreams she knew nothing about?

In her timely memoir, Batoul Ajlouni shares her personal and professional venture of self-transformation at the most challenging of times, while re-evaluating priorities, seeking balance, searching for answers to questions and dilemmas we all face at one point or another during our professional journeys.

Meet Batoul I. Ajlouni

Batoul Ajlouni is an architect, entrepreneur, and business executive with thirty years of experience in fifteen of the world’s toughest markets. Co-founded her company at twenty-four, before serving as VP for Business Development at a leading IT firm, helping it grow into a multinational corporation. A prominent businesswoman engaged in activities and public speaking events on design, business, technology, and women and youth empowerment. Also, an active board member at Jordan’s premier Society for the Conservation of Nature. Batoul works from her home in Amman, Jordan where she lives with her husband.

The 4% Break-Thru


96% of Small Businesses Fail Within 10 years.

ENTREPRENEURS, DISCOVER HOW YOU CAN JOIN THE 4% and create the life you love.

Do you feel overwhelmed, over-stressed, overworked, over fatigued, out of control, or overweight, and want to create a healthy business and healthy life(style)?

Learn first hand from Dr. Lance Knaub, an entrepreneur who bootstrapped from zero to 7 figures and overcame adversity to accomplish the dream business goal of building a rock star team to fearlessly operate the business he founded, Breakthru Physical Therapy + Fitness.   

The 4% Break-Thru is a 3 step process that will be your guide to creating your Perfect Life via impactful personal development exercises, best business practices, and actionable health information. Optimize your inner superstrengths and go from burnout and stress to Superhero Success in as little as 6 weeks.  

The 4% Break-Thru will provide your serious ROI, and allow you to achieve a net gain in timeenergy, and productivity

John Lee Dumas; host of the award winning business podcast; Entrepreneurs on Fire


“The 4% Break-Thru helps entrepreneurs build an automated business machine so they can have a fulfilled lifetogetherwith their thriving business.

If only a book likeThe 4% Break-Thruwas available when I started Entrepreneurs on Fire, I might not have sustained as much extraordinary stress, and could have had success more rapidly.

With mentors and coaches, follow someone who is where you want to be. Dr. Lance has accomplished the entrepreneurial dream of creating a business with thorough processes that is being operated by his talented team. 

Transform your life and transform your business with The 4% Break-Thru.”

The 4% Break-Thru includes:

  • Pre-and post-assessments to objectively measure your baseline, and most importantly your improvement following The 4% Break-Thru process.
  • Personal development and thought exercises to discover what is uniquely essential to you for fulfillment in life and business.
  • Consolidated best business practice methods to build a solid foundation and scale your organization.
  • Actionable health information that is based on the best available research to allow you to stay healthy and achieve balance and fulfillment while you are scaling.
  • Key takeaways and action steps summarized in each chapter.
  • Workbook-style allows you to complete each step in The 4% Break-Thru process sequentially to ensure you have a comprehensive plan for a fulfilled life combined with entrepreneurial success.

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